Batooni brings hyperlocal mobile advertising to India

08 May,2019

By A Correspondent

 

Batooni, a hyper-local mobile advertising startup in India, claims to have acquired over half a million users in a span of just 60 days. The platform is in the form of a dialer app which plays an eight- to 10-second video ad when users dial a number through it. Once the user dials in, the app effectively transfers money to them as compensation for watching the advertisement.

 

On crossing this important milestone, Jitendra Chaturvedi, Director and Co-Founder, Batooni said: “We are happy to have crossed this significant milestone which only reinforces the uniqueness of our offering both for advertisers and consumers. Today, we are scaling up our offerings and the company is expected to see further growth in the coming months. Ours is a unique platform that is specially designed for smartphones unlike the traditional approach where ads meant for desktop properties were then adapted to smartphones.”

 

 

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