By A Correspondent

Arthi Basak & Trishay Kotwal

L&K Saatchi & Saatchi has announced the appointment of Trishay Kotwal as Executive Creative Director. In his new role, he will report to Kartik Smetacek, Joint National Creative Director, L&K Saatchi & Saatchi. Over the past fifteen years he has worked in New Delhi and Mumbai, across a number of creative agencies including, Lowe, McCann Erickson, and Draft FCB.

Also, Arthi Basak erstwhile AVP, FCB Interface has joined L&K Saatchi & Saatchi as VP – Strategy and Planning. In her new role, she will be reporting to Snehasis Bose, Executive Director-Planning, L&K Saatchi & Saatchi.

Anil Nair

Said Anil S Nair, CEO and Managing Partner, L&K Saatchi & Saatchi: “I am very excited to welcome two exceptional talents Arthi and Trishay to L&K Saatchi & Saatchi. Both have immense experience & fantastic skills in their respective fields which will be of great value to our wide range of brands across many categories. I look forward to them raising the bar even higher for us.”