Kia Motors rolls out inaugural brand campaign in India

18 Mar,2019

By A Correspondent

Kia Motors has launched its first brand campaign for India, to introduce the brand in the country and further strengthen its connect in the market. This high decibel campaign lead by the TVC reiterates Kia’s design philosophy and brings out the importance of design in the Kia ecosystem.

Speaking about the campaign, Manohar Bhat, Head – Sales and Marketing, Kia Motors India said: “This brand campaign established Kia’s emphasis on design and how it changes the design rule-book with every car it introduces in the market. Right from the world’s heart throb Stinger to the latest sensation Telluride all Kia cars have their unique identity with a common design language that stands out. We wanted to take a fresh approach through the campaign that rightly highlights the importance of design at Kia and the inspiration that drives us to make stunning cars that we are globally known for. Staying true to the brand philosophy of ‘power to surprise’ there’s more to come via the TVC so, please stay tuned!”

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