Cloudtap awards creative and digital duties to Jack in the Box Worldwide

27 Mar,2019

By A Correspondent


Cloudtap, a new AI-powered water purification system, has signed on Jack in the Box Worldwide as its digital and creative partner.


Commenting on the win, Roopak Saluja, Founder & Chief Executive Officer, The 120 Media Collective, said: “In this business, it’s not often that we encounter true innovation that typifies Blue Ocean Strategy. Cloudtap’s ‘Water as a Service’ is truly revolutionary in this regard and it’s super exciting for us at Jack in the Box Worldwide to have the opportunity to bring the various parts of The 120 Media Collective together to create content and other collaterals that will deliver real business impact for them.”


Speaking on the mandate to Jack in the Box, Cloudtap CEO, Ankur Parikh, said: “We at Cloudtap are very excited to be working with Jack in the Box Worldwide. Their in-depth understanding of how to engage with consumers and audiences in the digital space combined with their film/video expertise is something that will help us establish Cloudtap as the market leader for commercial water purifications solutions.”



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