Bhuvan appointed brand custodian for Lenskart

29 Mar,2019

By A Correspondent

 

YouTube star Bhuvan Bam has been signed on by Lenskart as brand ambassador. Lenskart disclosed that Bhuvan’s digital content appeals to the youth and aligns with their brand image.

 

Commenting on why Bam as brand ambassador for Lenskart Peyush Bansal, Founder and CEO, Lenskart.com said: “Bhuvan is a youth icon and he appeals to the audience we’re looking at targeting. Lenskart believes in challenging the status-quo whether it’s in the kind of products or the services it offers the customers. Bhuvan himself is a gamechanger in his own line of work and that is why we think it’s the perfect association. We’re looking forward to working and creating fun campaigns with him.”

 

 

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