9 Days to go for IAA World Congress

11 Feb,2019


By A Correspondent


All reads lead to Kochi for India’s marketing services and media fraternity as the country plays host to some of the biggest names in the business. For the three-day IAA World Congress being held from February 20 to 22.


From Mukesh Ambani, the Congress’s chairman of the governing council and Reliance Industries CMD and Unilever’s Paul Polman to actor Amitabh Bachchan and tennis great Andre Agassi… they are all set to be there. IAA has announced an impressive line-up of 40-odd speakers for the three day, each of which will see an evening entertainment event. On Day 1, Mathrubhumi has a cultural evening – with the lights, sounds and taste of Kerala. On Day 2, there is a fashion evening with Manish Malhotra and Lubna Adams helming what’s going to happen on the ramp and on Day 3, there’s a Bollywood night.


IAA Global President Srinivasan K Swamy is gung-ho about the conference and says: “Whoever is not coming is likely to miss out on some great content.”


Work on the IAA World Congress has been on for around a year. Adds Swamy: “We’ve been working for 7-9 months now. Before that we’ve been planning for another 6 months. So, it’s been more than a year now. But, the last seven months has been serious engagement.”


Swamy has some leading professionals as part of the Governing Council as well as the Steering Committee.


IAA World Congress Website: https://www.iaaworldcongress.org/

Speakers: https://iaaworldcongress.org/speakers/

Agenda: https://iaaworldcongress.org/agenda/




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