Genesis Burson-Marsteller names Deepshikha Dharmaraj as MD

21 Dec,2018

By A Correspondent


Genesis Burson-Marsteller (GBM) has named Deepshikha Dharmaraj as Managing Director. She will work closely with Chief Executive Officer and Founder Prema Sagar to oversee the organisation and implement its growth strategy for 2019. In January 2019, the firm will announce its new leadership structure to set the future growth path for its clients and people. Recently, longstanding senior executive Nikhil Dey quite the agency to join Weber Shandwick India as vice chair.


Dharmaraj joined GBM 24 years ago and has held a number of different leadership roles during that time including Chief Talent Officer and most recently, Chief Business Growth Officer, where she oversaw the development of the agency’s client portfolio, talent and partnerships as well as innovation around new services to deliver on the firm’s promise of integrated communications for global and Indian brands.


Said Sagar: “Deepshikha has been an integral part of our journey almost from the beginning. In all of her avatars, she has lived the Genesis ethos and it is her pursuit of excellence in making the firm a truly integrated communications business that has helped us grow stronger with each year. “That, in turn, has helped everyone at the firm push the boundaries of communications for our clients and enabled us do more for our people, industry and community. I wish her even more success in her new role.”


Added Dharmaraj: “It has been a great privilege to be part of Genesis Burson-Marsteller’s eventful and illustrious journey so far. Our plans for growth in 2019 will take the firm to greater heights and I am looking forward to this next phase in my new role with much excitement.”



Post a Comment 

Comments are closed.

Today's Top Stories