By A Correspondent

Rasna has launched a new variant that has no chemicals and preservatives, called Rasna Native Haat. It comes with a one-line promise to consumers to, go back to nature.

To further promote the products, Rasna Native Haat has announced its new brand ambassador, Saina Nehwal, who has shot a TVC for both, Honey and Honey Vita products.

Speaking at the event, Piruz Khambatta Chairman of Rasna Pvt. Ltd said: “We are extremely happy to collaborate with Saina Nehwal for our new ad campaign. Saina embodies the attributes of Rasna’s Native Haat range which focuses on health products that are chemical and preservatives free. We are committed to providing our consumers with new and innovative products.”