Kalinga TV appoints Aidem Ventures as their ad-sales partner

20 Nov,2018

By A Correspondent


Aidem Ventures has been mandated to handle adsales for Kalinga TV, a 24-hour Odia news channel. Launched in 2015 by Kalinga Media and Entertainment, the channel is a unit of KIIT Group of Institutions.


Said Himansu Sekhar Khatua, MD, Kalinga TV: “Aidem has a proven track record of creating success stories for its partners. They not only have a strong sales force but also offer end to end solutions to the broadcaster which makes them different from competitors and the most preferred choice in this space.  I am confident that this collaboration will help us position the channel’s potential rightly in the advertiser market and monetise our advertising inventory better.


Added Karan Gupta, MD, Aidem Ventures: “It’s an honour to be the exclusive partner of Kalinga TV. Kalinga has a strong foothold in Odisha and I’m sure that their rich group legacy will give us an in-depth access to the Odia Market, further enhancing our overall sales bouquet for the benefit of advertisers and agencies. With our strong infrastructure of teams across the country, we are confident of the channel’s success”.



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