#JudgeMeNot, says Craftsvilla’s latest ad campaign

22 Nov,2018

By A Correspondent

 

Craftsvilla has launched its latest campaign, #JudgeMeNot.

 

Commenting on the campaign, Monica Gupta, Co-founder, Craftsvilla, said: “Over the years, our culture and society has increasingly stereotyped women, constantly labelling them, pressure of perceptions, judging them for appearance and choices. Through our campaign, we attempt to empower women by not being harsh on their selves and instead embrace the way they truly are. The campaign resonates with Craftsvilla’s ethos of celebrating the modern Indian woman.”

 

Craftsvilla has also collaborated with 150+ women influencers from all walks of life spanning across the country including fashion influencers, women bikers, transgender personalities etc.

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