Zenith refreshes top deck. Jai Lala is COO, Gurnani is Chief Client Officer

25 Oct,2018

By A Correspondent

 

Media agency network Zenith India has announced new appointments at senior levels. Jai Lala has joined for the newly created position of Chief Operating Officer (COO) at Zenith and will oversee operations, structure and expansion in addition to the scaling up of specialised, future-facing offerings for the agency. Focus will be on areas where Zenith is already market-leading such as Data, Dynamic Content, Tech, Analytics, Performance and Programmatic.

 

In addition, Zenith has elevated its Managing Partner and Head, West & South Ajit Gurnani to the newly created role of Chief Client Officer. He has already had a great role in firming up client relationships for Zenith and will continue to interface with key clients, bringing in new and critical perspective on businesses and enhancing Zenith’s overall strategic product and delivery.

 

Lala has over two decades of experience across across Media Planning, Buying, Research & Sales. He is has worked in organizations such as UTV, ESPN Star Sports and was last with Medicom as Chief Strategy and Growth Officer. He has serviced clients across the country such as Unilever, PepsiCo, GSK, ICICI, Castrol, Lenovo, USL, Coke, Marico and many more in various capacities. Jai is also a visiting faculty at ISB & MICA.

 

Elaborating on the appointments, Tanmay Mohanty, Group CEO of Zenith India said, “Zenith stands at an important growth juncture; we have witnessed an absolutely spectacular year so far in terms of new business wins and performance on  key client businesses. In our endeavour to build further on our ROI+ offering, delivering transformational growth to our clients, we are announcing two big appointments at senior levels. Jai Lala needs no introduction and has over 20 years’ experience in media planning and buying. He will aid me in client deliveries,  keeping up the scale and momentum of operations,  integration of  existing talent and new hires and the  expansion in overall footprint for Zenith. Ajit on the other hand has been with us for over three years and  brings in huge expertise and value to every client conversation. He has transformed the way we deliver to clients and will shape our client relationships further. Both these appointments will help Zenith put out passionate, exciting and compelling work.”

 

 

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