Times group conducts ‘WinEasy’ to incentivise readers

05 Oct,2018

By A Correspondent


The Times of India group has launched a big bang promotional initiative called ‘Win Easy’ which started in the Ganesh Chaturthi week and will end around Diwali.


The aim of the nine-week exercise is to build up the festive fervour by encouraging consumers to shop to their heart’s content and get rewarded for it. The contest will be open to all consumers who shop for more than Rs. 2500 by purchasing products of any of the brands advertised in the Times Group publications viz., The Times of India, The Economic Times, Mirrors, Navbharat Times, Maharashtra Times, Ei Samay and Vijay Karnataka.


Consumers need to log on to www.wineasy.shop to upload their invoice, write a slogan and be eligible for the weekly draw. The draw will happen every week (defined as Monday to midnight of Sunday) and invoices dated within a respective week will be eligible for that week’s draw.


Notes a communique: “Thanks to Win Easy, brands now have one more reason for advertising in the Times Group publications, as consumers are incentivised to purchase their products. The more they advertise, the more they stand to gain.  Consumers stand to win a car every week. Other prizes include 40 inch TVs, Smartphones and 2gm gold coins.”



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