Onida’s Devil makes a comeback for new print ad

31 Oct,2018

By A Correspondent


Onida has launched its new print ad campaign ‘Maximum Impact –Maximum Sound’ for its newly launched KY Super Thunder Smart TV.  The ad has being conceptualised and driven by Taproot Dentsu.


Vijay Mansukhani

Commenting on this occasion, Vijay Mansukhani, MD, Mirc Electronics Ltd said “Television technology has changed by leaps and bounds over the last ten years. Onida is known for introducing innovative and advanced products by its experienced R&D team from time to time. The KY Super Thunder has a great sound, 4k picture quality and much required smartness in the TV.


We are the only company which has been working on both sound and picture quality, whereas others have been focussing only on quality of the picture. As promised in the past, Devil is back and now represents entire brand Onida as a brand.”



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