HRIPL relaunches Vasmol with Kajol as its brand ambassador

31 Oct,2018

By A Correspondent

 

Hygienic Research Institute Private Limited (HRIPL) has announced actor Kajol as its brand ambassador for the Vasmol Range of hair colours. She will soon be seen in Vasmol Kesh Kala’s latest TVC endorsing the tagline: ‘Yahi Hai Sahi hair colour’.

 

Speaking on the collaboration, Ashish K Chhabra, Joint Managing Director of HRIPL said: “We are privileged to have Kajol as our brand ambassador for Vasmol. Kajol is one of the most gifted and versatile actresses of our times and is a powerful role model whose mindful and thoughtful personality is looked upon by the audiences across genders and age-groups. At a time when we are renovating the brand to make it more relevant to today’s evolved as well as new-age consumers, Kajol’s personality resonates with the brand’s philosophy perfectly. Her charismatic persona is an ideal fit with the brand that is iconic and poised for significant growth in times to come.”

 

 

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