PHD India strengthens leadership in Delhi

04 Sep,2018

By A Correspondent


PHD India has strengthened its leadership team in Delhi with the appointment of Dipika Bhasin as Head of the Delhi office while Anuj Madan has been elevated to Delhi Digital Lead.


Bhasin brings over 17 years of experience, joining from sister-agency, OMD, where she spent six years and most recently served as Vice President for the Delhi office. Prior to joining Omnicom Media Group in 2011, Bhasin developed extensive media experience through roles at Zee Telefilms, Carat and Aircel.Madan is an award-winning digital professional with well-rounded experience in transforming digital businesses for brands like Renault, HP India, Samsung, Amex, Lufthansa and Swatch, among others, over the last 12 years. Prior to joining Omnicom Media Group in 2015, Madan served as a Business Director at Cheil Worldwide and Mindshare, leading the digital business to build brands by driving high performance marketing.


Speaking on the appointment, Jyoti Kumar Bansal, CEO of PHD India, said: “The appointments reflect the growing demands of our clients based in North India and the volume of activity the Delhi office now manages, especially after the Vivo digital account win and the growth in mandates from HP, SC Johnson and other clients. With Dipika’s deep-rooted knowledge of the North India market and how to make brands thrive there, as well as Anuj’s digital prowess, I am confident that we will continue to see more impressive wins come out of our office in Delhi.”



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