Himalaya makes tall promise for its anti-hair fall shampoo

14 Sep,2018

By A Correspondent


The Himalaya Drug Company has unveiled a new TVC under ‘Healthy Hair ka Vaada’ aimed at positioning Himalaya anti-hair fall shampoo as a trustworthy solution to tackle persistent hair fall problems.


Conceptualised by SoHo Square, the TVC highlights the promise of the shampoo as a dependable solution to hair fall issues, leading to healthy hair.


Said Naveen Raman, Senior Vice President and Branch Head of SoHo Square: “The Indian consumer is increasingly getting conscious about personal grooming, and hair care is right up there in terms of priority. Being appreciated for her healthy hair that looks great is a high for the common Indian girl. Speak to her to know how challenging it is for her to get her hair right and keep maintaining it. And the biggest fear is hair fall. Our latest film on Himalaya Anti-Hair Fall Shampoo aims to address this issue.”



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