Sammie 2018 felicitates social media stars

02 Aug,2018

By A Correspondent

 

Sammie – Best Social Media Brands Summit and Awards wrapped up its second edition on Tuesday as winners across 19 categories and 14 special categories took home gold and silver trophies.

 

In all, 95 Awards were given away across categories, which included 37 Gold and 58 Silver metals. Of which Schbang bagged 2 Golds and 2 Silvers for their work for Ashok Leyland, Raw Pressery and Godrej Good Knight.

 

Foxymoron too bagged 2 Gold and Silver metals for weaving campaigns for Epigamia, Burger King India, HBO and GoAir. E-commerce giant Flipkart took home 2 Golds in two of the special categories – Best Use of Social Media to launch a product or service and Best Use of Technology to create a seamless Brand Experience on Social Media.

 

Dentsu Aegis Network took away 12 awards. Isobar won 3 Gold and 2 Silver for their work for Reebok, National Geographic Channel, Fox Life India and Wrangler, Webchutney won 2 Silver for IndusInd Bank and Bajaj Allianz Life Insurance, iProspect took away 1 Gold and 1 Silver each for Switzerland Tourism and Essilor, WATConsult won 1 Silver for Godrej Appliances while Happy Mcgarrybowen 1 Gold and 1 Silver for OLA and Duroflex Mattresses.

 

The summit had interesting sessions by Virginia Sharma, Director-Marketing Solutions, LinkedIn India on Content Marketing and Bhaskar Ramesh, Head of YouTube and Brand Advertising, Google India on the video first approach in India.

 

Speaking on the success of the awards, Hitesh Rajwani, CEO, Social Samosa said: “#SAMMIE this year took a huge leap towards setting benchmarks for Brands on Social Media and we really look forward to further scale this platform with our jury panel, brands, agencies and creators network.”

 

 

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