SPAG rebrands itself to Strategic Partners Group

19 Jul,2018

By A Correspondent


Integrated communications agency SPAG has reinvented itself to become Strategic Partners Group thereby bringing together three distinct entities under its wings: SPAG – PR, public affairs and advocacy, D Yellow Elephant – digital and social media and Giga Life – creative solutions.


Said Aman Gupta, Founder, Strategic Partners Group: “Integrated as a group, yet specialists at core, our vision is to apply our tested approach from the journey towards specialising in the healthcare sector, to further diversify our specialisation into other sectors. Our ability to balance agility with scale, our learning and ambitious spirit of aligning globally while continuing to grow in key Asia Pacific markets, has helped us come so far. Encompassing all our brands under Strategic Partners Group, will help us achieve the larger objective of integrated communications in life sciences.”



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