Consumer sentiment looking up, says Ipsos Thomson Reuters PCSI survey

27 Jul,2018

By A Correspondent


Consumer Sentiment in India in July has surged by 2.3 points over last month as per the Ipsos Primary Consumer Sentiment (Consumer Confidence) Index (PCSI) conducted in partnership with Thomson Reuters.

The monthly PCSI result is driven by the aggregation of the four, weighted, sub-Indices: the PCSI Employment Confidence (Jobs), Sub-Index which is up 3.6 points; the PCSI Economic Expectations (Expectations) Sub-Index which is up 2.6 points; the PCSI Investment Climate (Investment) Sub-Index which is up 1.6 points; and the PCSI Current Personal Financial Conditions Sub-Index which is up 0.7 percentage points over last month.


Said Parijat Chakraborty, Executive Director, Ipsos Public Affairs: “Boost in consumer sentiment bodes well for the economy. Which means the consumer is likely to loosen his purse strings for spending and that there is liquidity in the market. Interestingly, consumer is confident on all fronts, whether it is to do with jobs, performance of the economy, investment climate/ investment in big ticket items and personal savings. There is a form of stability in the economy, now that the post GST disruption has worn off and the Indian economy is placed in the sixth place, having overtaken France, as per the latest World Bank Report. Ergo, there is optimism seen in consumers.”

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