Times Network appoints Mihir Bhatt as Chief Editor – IPs

21 Jun,2018

By A Correspondent

 

Times Network has announced the appointment of Mihir Bhatt as Chief Editor –  IPs. In his role, Bhatt will spearhead efforts to create offerings on all IPs of the network, in addition to his editorial and anchoring responsibilities at ET Now. Based in Noida, he will report to Sandeep Gurumurthi, Managing Editor, ET Now, Times Network. Until recently, Bhatt led the content team at Zee Business. As editorial incharge of IPs, Bhatt will spearhead advertiser funded programming (AFPs) on the network.

 

Commenting on the appointment, Sandeep Gurumurthi, Managing Editor, ET Now said: “We are delighted to have Mihir join us. The knowledge, expertise and experience that Mihir brings on board will further strengthen our IP offerings as a network. Having led an editorial team in a national channel, his understanding of content that influences, impacts, engages and inspires is very strong. Mihir is also a seasoned business news anchor and will enrich the star-studded anchor line up of ET Now.”

 

Speaking on his new role, Bhatt said: I am excited to be a part of the Times Network team. Having spent several years creating landmark content-led IPs and innovating editorial outcomes, I look forward to harnessing my best efforts and strengths to create impactful and content rich campaigns.”

 

 

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