Siemens’ brand campaign showcases impact on enterprises and society

06 Jun,2018

By A Correspondent

 

Siemens India has rolled out a new brand campaign ‘Ingenuity for Life’ that focuses on engineering expertise, entrepreneurial spirit and the power of innovation to fulfill the aspirations of the society. The latest campaign showcases how the brand’s technology is shaping India’s ingenious future.

 

Said Sunil Mathur, Managing Director and Chief Executive Officer, Siemens Limited: “Our leadership in the areas of electrification, automation and digitalisation, helps us improve the lives of people today and create lasting value for future generations. The campaign touches upon how Siemens creates benefits for customers and society in this era of digitalization. Ingenuity for life gives us immense pride and unifies us to deliver real what matters for the society,”.

 

The campaign focuses on industry-specific solutions across three key verticals — automotive, pharma and cement – and how they transform lives.

 

 

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