JWT wins Unicef contract for Mission Nirmal Bangla

19 Jun,2018

By A Correspondent


J Walter Thompson Kolkata has been entrusted by UNICEF West Bengal to develop a 360 degree campaign on behavioural change that will promote toilet-use as a natural and daily habit among the target audiences.


Said Vijay Jacob, Senior, VP & Managing Partner JWT Kolkata: “We have been partnering with UNICEF for creating socially relevant campaigns for many a worthy cause. We welcome the opportunity yet again and  look forward to doing some great impactful work together.”


Added Pragyan Bharati, WASH Specialist, UNICEF Kolkata: “ After reviewing pitches by several agencies, we were happy to zero in on JWT for their strategic understanding and creative expression.”



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