Eros Now reinforces its brand promise via latest campaign

01 Jun,2018

By A Correspondent


Eros Now has launched its new brand campaign reinforcing its promise of ‘Bolo Kya Dekhogey’. The integrated campaign reiterates Eros Now’s dominant position in the movie category, offering a huge catalogue of films on a single platform. The campaign will roll out three TVCs highlighting the essence of iconic elements that make movies memorable. The campaign will go live on Friday, June 1 across platforms.


Commenting on the campaign, Ali Hussein, COO, Eros Digital said: “Movies have been an evergreen pulse of the Indian consumer worldwide and Eros Now is committed to delivering its viewers the largest and best of movies across all connected devices. This campaign is a focus on the most iconic characters played by our superstars across films over the years. About eight million subscribers have already tuned onto Eros Now and we are encouraging more to experience the vast catalogue for a very reasonable monthly price”.



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