Baaash wins digital mandate of Pepsodent

14 Jun,2018

By A Correspondent


Baaash Digital has bagged  the digital marketing and social media mandate of Pepsodent. The account was won following a multi-agency pitch.


On appointing Creativeland Asia, Swati Sharma, Senior Brand Manager Pepsodent, India said: “We are delighted to have Baaash as our digital creative partner and look forward to doing some great work on the brand together.”


Commenting on the win, Ankush Sohoni, Chief Operating Officer, Baaash Digital said: “The oral care segment in India has witnessed significant disruption in the last couple of years. Being a highly lucrative and competitive market, it is imperative to stay ahead of the dynamic behaviours of the consumer and raise the bar on engagement. We are excited to partner with the Pepsodent team in India and look forward to creating some memorable campaigns for the brand.”




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