NIIT hands over digital mandate to Indigo Consulting

29 May,2018

By A Correspondent

 

NIIT has signed up Indigo Consulting as its strategic digital partner. The business was won post a multi-agency pitch, and Indigo’s Gurugram office will handle the account.

 

Speaking about bringing Indigo Consulting on-board as its strategic digital agency, Kshitij Jain, Vice President – Marketing & Sales, Career Education Business, NIIT said:“We embarked on this overall brand transformation journey a couple of months ago. Digital is a critical pillar within our overall blueprint because of its potential to exponentially impact transformation. We look forward to a fruitful association with Indigo Consulting.”

 

Jose Leon

Added Jose Leon, President, Indigo Consulting: “India is likely to have the world’s largest workforce by 2027 with a billion people aged between 15 and 60. NIIT has value to offer to this entire spectrum – right from enabling the youth identify its skills and enhance them formally in a structured environment, to senior working professionals getting certified from premier institutes to explore better career opportunities. Digital Transformation experts at Indigo Consulting are crafting a strategy to create and deliver an immersive experience for all target users of NIIT, and we are excited about this partnership and the positive impact this can deliver for the brand.”

 

 

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