Karvy awards digital mandate to Fruitbowl Digital

03 Apr,2018

By A Correspondent

 

Faisal Amin

Financial service provider Karvy Group has awarded its digital mandate to Fruitbowl Digital. The interactive media agency will be responsible for managing the digital duties of five businesses present under the Karvy Group umbrella namely, Karvy Growth Hub, Karvy Stock Community, Karvy Investment, Karvy’s Wealth League and The Finapolis.

 

While commenting on their newly established association with Karvy Group, the Faisal Amin, Co-Founder of Fruitbowl Digital said: “Gaining the trust of the consumer is one of the most crucial parts of any business. And it becomes all the more relevant when it comes to finance because we take responsibility of the clients’ money. The challenge now is to engage with consumers through digital media on topics that are often perceived as boring. In order to get the  users hooked on to the content, we plan to create conversations and build relationships, ultimately gaining that much needed trust and developing an environment where the consumer is aware as well as interested.”

 

 

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