MSL has won the communications mandate for Adobe India. The mandate includes end-to-end communications including public relations, digital, social and analyst relations, starting the April 12018. MSL India comes on-board post a multi-consultancy pitch.
Said Amit Misra, CEO, MSL India: “We take pride in being the communications partner for Adobe, a company known for its cutting-edge technology and work culture. With a clear understanding of Adobe’s ambitions and priorities, we are conscious of our role as strategic advisers, and look forward to supporting Adobe’s growth in India.â€
Added Viju George, Managing Director, 20:20 MSL: “We are very proud to be associated with Adobe. A company that has a legacy built on creativity of its people and we feel that is where MSL aligns with them. Together, we believe we will be able to create an important success story.â€