Times Network gets Sujeet Mishra to head marketing at Times Now, Hina Jafri to head comms for network

15 Dec,2017

By A Correspondent

 

Sujeet Mishra

Hina Jafri

Times Network has got a new top deck in its marketing and communications functions. It has announced the appointment of Sujeet Mishra as Head of Marketing, Times Now. And brought in Hina Jafri to head communications for the network.

In his role, Mishra will lead the brand’s strategic planning and communication including new brand initiatives, consumer research, market development across ATL, BTL and digital platforms. Based in Mumbai, Mishra will report to Vivek Srivastava, Executive Vice President, Times Network.

 

Commenting on the appointment, Vivek Srivastava, Executive Vice President, Times Network said: “I’m delighted to welcome Sujeet to the Times Now team. His vast knowledge and strong capabilities in brand building, marketing communication will add tremendous value to our ambitious growth strategy in the English news segment.”

 

Speaking on his new role, Mishra said: “I’m extremely excited to lead the marketing mandate for a brand that stands for creditability and accuracy in reportage, a reflection of true journalism. I look forward to channelising my best efforts and strengths into creating impactful marketing campaigns and sustaining the leadership position of Times Now.”

 

Although Jafri’s announcement has not been formally announced, communiques from the group clearly mention her name. Jafri has over a decade-and-a-half in communications in leading PR agencies and was last with Ketchum Sampark as Vice President.

 

 

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