Nilgiris goes red to celebrate Christmas

12 Dec,2017



Well-known retail brand Nilgirisis celebrating the festive season in its latest campaign, ‘Christmas isn’t Christmas without Nilgiris’.


Sharing his insights Venkateshwar Kumar, CEO, Nilgiris said: “As a brand, we have successfully served our customers for more than 100 years and have been part of their families & their generations. With this campaign, we would like to partake in the festive celebrations of our customers and help them make all their important occasions extremely memorable.”


Speaking about the campaign, Rahul Kansal, Head – Business Strategy and Marketing, Future Consumer Limited added: “We are proud of our legacy and the strong bond that we share with our customers. Over the years, Nilgiris has been part of the Christmas celebrations through its popular and freshly baked cakes and sweets. Adding more sparkle to this season of joy, our brand logo will slowly be seen changing into Christmas colors as we near the festive day. Our campaign is simple and comes straight from our heart with the objective of strengthening the emotional bond with our customers.”



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