Republic TV ​to launch in MENA on Nov 5

03 Nov,2017

By A Correspondent​

English news channel ​Republic TV​ has announced its first international launch in the Middle East and North Africa (MENA​) ​with OSN, the pay-tv provider​. The launch happens on OSN Pehla, on November 5, barely six months post its launch in India in May 2017. OSN, short for Orbit Showtime Network, is a direct-broadcast satellite provider serving the Middle East and North Africa regions. It currently offers Pehla Variety and Pehla Prime packs to subscribers.

​Said ​Republic TV CEO Vikas Khanchandani​: ​“The demand from the market has been over whelming and we are extremely delighted to bring Republic TV to the audiences in MENA through OSN.  We will also look to create original content specific to the MENA markets in due course and Priya and her team will be offering advertisers the most impactful news media platform reaching discerning audiences in the region.”

Added Priya Mukherjee​, President of Distribution and International Revenues​, Republic TV​: ​“Since our inception earlier this year, Republic TV has strived towards widening the reach of our cutting-edge content. While we successfully executed the reach of Republic TV across all households in the fragmented Indian cable distribution ecosystem during the first ​six​ months of the channel, our next target would be to reach audiences across the world. Our launch in the MENA region is our first foray in international distribution and we hope to expand our reach further with audiences around the world soon.”

Commenting on the launch, Emad Morcos, Chief Content Officer, OSN said: “We are excited to have Republic TV available on OSN. Since the channel’s launch earlier this year it has generated a buzz in the Indian media for its unique and popular content. With Republic TV, we hope to reach the large Indian diaspora in the MENA region

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