Sony Pictures partners Zee for movie content deal. No, not its own channels…

24 Oct,2017

 

 

Zee Entertainment Enterprises and Sony Pictures Television (SPT) announced that they have entered into a first pay features deal bringing a range of premium films to Indian audiences. It may be noted that Sony Pictures Networks operates in India with a slew of channels, but then this is what business is all about and, as they say, it’s all about the money, honey.

 

The new pay one deal marks the first between SPT and Zee Entertainment in India and includes such Sony Pictures Entertainment blockbusters as Spider-Man: Homecoming, Blade Runner 2049, Baby Driver, The Emoji Movie and Life among others.

 

“We are very excited about this new partnership with Zee in India. Given the recent box office success of films like Spider-Man: Homecoming, we are confident that Indian audiences will be thrilled to know that they can soon enjoy experiencing this and many more of our premium films on Zee. From our franchise films to our big blockbusters and critically acclaimed films, we look forward to working together with Zee to entertain what is a very important and fast-growing market,” said Ken Lo, senior vice president, international distribution, Asia Pacific, SPT.

 

“It is our endeavour to become a formidable player within the English entertainment space in India, and this deal with SPT, will help us become the number one choice for movie lovers,” said Aparna Bhosle, Business Cluster Head – Premium & FTA GEC Channels, Zee Entertainment Enterprises Ltd (ZEEL).

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