MobiKwik launches new brand campaign – Paisa Bana Powerful’

06 Oct,2017



MobiKwik has unveiled a new brand campaign titled Paisa Bana Powerful promising more value for every rupee to its users. This festive season, users will get at least 5 per cent ‘Supercash’ on every transaction on MobiKwik app and BSNL-MobiKwik app. Over two million merchants, pan-India are powered by MobiKwik for digital payments.


“This festive season, we are rewarding our loyal users with minimum 5% saving on every transaction done on the MobiKwik platform. The campaign also aims to establish a stronger connect with our users. Around 45 million MobiKwik users have earned more than 97 crore rupees Supercash in the past 7 months and we hope to double these figures with the new campaign, said Akash Gupta, Vice President  Marketing at MobiKwik.


The ad blitz coincides with the ensuing festive season and will run over a period of three months covering print, television, radio and the digital space. With this campaign, MobiKwik aims to receive a 45 per cent jump in transactions.

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