Voot wins IBC2017 Innovation Award for content distribution

19 Sep,2017

By A Correspondent

 

Viacom18’s video-on demand streaming service Voot has bagged the ‘International Broadcasting Convention 2017 (IBC2017) Innovation Award for Content Distribution’ for its Progressive Web App (PWA) product- VOOT Lite. VOOT was the only online video service that was shortlisted for the awards, along with other leading organisations, amongst 190-plus entries from around the world.

 

Voot launched a Progressive Web App (PWA) product and that includes offline page caching functionality, fast loading, responsive interface and push notifications. Voot, notes a communique, was an early adopter of this technology which led to a huge jump in users and video watch time on its mobile web.

 

Gaurav Gandhi

Speaking about the awards, Gaurav Gandhi, COO, Viacom18 Digital Ventures said: “To win the IBC2017 Innovation Award for Content Distribution is a huge honour for us at Voot. In the Video steaming business, both Content & Technology play an equally important role. While Viacom18 is well known for pioneering efforts & leadership in the content business, it is indeed great to have our company feature on the global technology leaderboard as well. In this business particularly, partnerships & alliances are key to achieving big milestones and we would like to thank the team at Google for providing us support in our PWA”

 

 

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