KidZania Delhi partners Colors & Nickelodeon

26 Sep,2017

By A Correspondent

 

Viacom18 has partnered with KidZania Delhi and as a part of the partnership, KidZania Delhi will have a Nickelodeon and Colors-themed TV studio.

 

Speaking about the collaboration with KidZania, Raj Nayak, COO, Viacom18 said: “At Viacom18, we believe that creating experiences through multiple touchpoints goes a long way in fostering an engaged relationship with consumers. This partnership with KidZania brings a perfect opportunity for us to collaborate with like-minded partners and creating a platform for children to experience different aspects of the media & entertainment industry.”

 

Speaking about creating an experience for kids, Nina Elavia Jaipuria, Head – Kids Entertainment Cluster, Viacom18 said: “Nickelodeon has always endeavored to engage with kids by providing them unique and immersive experiences that are unparalleled.  This partnership is another step towards inspiring kids with an inimitable curated platform that facilitates learning, development as well as play.  The Nickelodeon studio will now allow kids to be a part of their favoruite ‘Nicktoons’ life thus building an everlasting bond with them.”

 

Added Sanjeev Kumar, CEO KidZania India, on the partnership: “We are delighted to partner with Viacom18 for Colorsand Nickelodeon studios, which will bring an exclusive experience for kids and we look forward to expanding this partnership in the future.”

 

As part of building an ecosystem, KidZania will also have Voot Kids, the kids content destination from Viacom18’s OTT service.

 

 

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