By A Correspondent

AirAsia India has launched the #DareToDream digital campaign in line with its brand promise Now Everyone Can Fly. #DareToDream as a theme is depicted in a film that went live recently and will be aired across the brands social media platforms.

Commenting on the campaign, Amar Abrol, MD & CEO, AirAsia India said:“This Independence Day, we would like to pay tribute to all the entrepreneurs who dare to dream. #DareToDream is our fourth digital campaign this year and we are continuously working towards making AirAsia a truly digital airline and enabling every Indian to fly hassle-free.”

Commenting on the project, Durgesh Tanna, Creative Director, Circus Elephants said:“The bond between the brands “AirAsia” and “Circus Elephants” just gets better with patriotic days. We did the film ‘Udd Chala” for Republic Day and now the film #DareToDream.”