Work begins on 2017 MxMIndia Mediaperson of the Year

09 Jun,2017

By A Correspondent

Over the last few years, the MxMIndia Mediaperson of the Year has earned the reputation of being a credible barometer of the highest performer(s)  in the fields of advertising, media and marketing in a calendar year.

Realising that most award shows are held at the end of the year and hence there is a tendency to only recall and accord importance to those who make waves in the latter part of the year. MxMIndia instituted a process where we review people and entities through the year by having periodic reviews and compiling the various high performers at the end of June. We will then do our next review in mid-September and do our final one in early December close to the announcement of the Awardwinner.

Last year’s winner of the accolade was Dentsu Aegis Network South Asia CEO Ashish Bhasin and for 2015 it was the BARC India core team of Punit Goenka, Shashi Sinha and Partho Dasgupta.

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