Viacom18 Motion Pictures appoints Nikhil ‘Sairat’ Sane to lead its expansion in Marathi cinema

20 Jun,2017

By A Correspondent

 

Nikhil Sane

In a coup of sorts, Viacom18 Motion Pictures, has appointed Nikhil Sane as Business Head to lead its Marathi cinema foray. Saney will report to Ajit Andhare, COO – Viacom18 Motion Pictures.

 

Sane has managed the Marathi film division of Zee Studios. And his producer credits have some of the Marathi industry’s most commercially successful films including the  biggest box office grosser in Marathi cinema ever – ‘Sairat’. The other prominent films include Natsamrat, Lai Bhaari, Time Pass, Katyar Kaljat Ghusli and Duniyadari plus awardwinning films such as Natarang, Fandry, Killa and Elizabeth Ekadashi.

 

Welcoming Sane to Viacom18, Ajit Andhare, COO – Viacom18 Motion Pictures, said: “Viacom18 Motion Pictures is the only studio that operates in all the three Hindi, Hollywood and regional segments. Our success in Hindi and Hollywood is well-established. Our endeavour is to make a similar impact in regional cinema. As a first step we are going after Marathi cinema which has tremendous potential and clear synergy with our broadcast business. Nikhil with his keen understanding of this market will be an asset to spearhead our move.”

 

Speaking about his move to Viacom18, Sane said: “The Marathi film industry is going through an amazing phase of resurgence and evolution. I have had the privilege of working with some of the best talent from the industry. With Viacom18 Motion Pictures, I intend to combine the strength of the organisation’s experience in the Hindi and English film industries with  the remarkable strength of the Marathi film industry in storytelling and experimentation. I look forward to chanelising my best efforts and strengths into creating the next big leap in Marathi cinema.”

 

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