SonyLIV inks a strategic tie-up with Web Talkies

08 Jun,2017

 

 

SonyLIV has announced a strategic partnership with Web Talkies. Under the association, seven original web series from Web Talkies, including popular shows like CM CM Hota Hai and Maid in India (Season 1 and 2), will now be available on SonyLIV’s web and mobile platforms.

 

Uday Sodhi

This association follows close on heels of SonyLIV’s recent partnerships with many original content creators in the country. Said Uday Sodhi, EVP and Head – Digital Business, SonyLIV: “Having pioneered and popularised the concept of original entertainment in India, we wanted to go a step further and curate the best of original content from across the country on our platform. Our partnership with Web Talkies is yet another step in that direction to offer high-quality entertainment to our esteemed viewers. Through our strategic partnerships as well as our own offerings, we have created the biggest repository of premium original content in the country. Complete entertainment offerings across genres of content is our intent and this partnership is a progression in that direction.”

 

Added Virendra Shahaney, Chairman and Managing Director, Web Talkies: “Our partnership with SonyLIV gives our content a great platform and we are sure that this milestone will be crucial in making Web Talkies content the most watched digital content in India.”

 

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