Toonz Retail appoints Dentsu India as creative agency

29 May,2017

By A Correspondent

 

Toonz Retail India has appointed Dentsu India as its creative agency.

 

Sharad Venkta

Said Sharad Venkta, MD & CEO, Toonz Retail India while welcoming the Dentsu team to the Toonz Retail account: “Hiring a creative agency is a big step for us. This is the first time we have hired a professional agency. The last one year has been phenomenal in terms of business expansion for us. Our store count increased exceptionally well with almost 30 stores getting added in 2016. Also we have plans to take the count to 200 in next 3 years. It’s the right time for us to take the brand to the next level, create awareness of the brand in a larger way and showcase our brand’s strength. We felt the need of a professional agency to communicate our brand value to further build trust amongst the parents and the customers. Dentsu’s ideas were creative, had a human connect and were in line with our thought process. We are looking forward to work with the team and hope they will effectively communicate our key brand attributes”.

 

Added Simi Sabhaney, CEO, Dentsu India: “It’s always a pleasure to partner a client who is so driven and ambitious. We look forward to building brand Toonz together and taking it to greater heights.”

 

The business would be led out of the Mumbai office of Dentsu India.

 

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