Ranbir is Yatra’s brand ambassador

19 May,2017

By A Correspondent

 

Yatra.com has announced Bollywood superstar and youth icon Ranbir Kapoor as its brand ambassador. Speaking on the association, Sharat Dhall, COO (B2C), Yatra.com, said: “Today Yatra is an evolved and contemporary travel marketplace which stands apart for the richness of its product & services. Ranbir’s persona is in line with these qualities, and he also brings with him a sense of casual coolness that today’s youth relates to. We welcome him to the Yatra family and hope that with this association we are able to create a strong impact in the minds of our audiences and customers at large.”

 

Commenting on the occasion, Vikrant Mudaliar, Chief Marketing Officer, Yatra.com, said: “With Ranbir Kapoor coming on-board, we are confident of strengthening Yatra’s brand appeal and recall amongst our customers. Ranbir appeals to all age groups and demographics across the board and we are excited about using him in our marketing communication.”

 

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