Filmare takes the digital route with ‘Famously Filmfare’

12 May,2017

By A Correspondent

 

Filmfare is set to take its illustrious legacy forward with Famously Filmfare, a first of its kind celebrity chat show. The newly conceptualised property will be fronted by Jitesh Pillai, Editor, Filmfare, who will be seen having a tete-a-tete with some of the biggest names in the industry. The weekly chat show is set to premiere digitally across Jio Network on May 12 and will be telecast onColors Infinity on May 14 at 9pm.

 

On the show’s digital premiere, a Jio Spokesperson said, “We are excited to digitally premiere the all new celebrity show, Famously Filmfare. Jio has created a seamless Digital Life experience for Indian audiences and we believe this premiere will present an exciting on-the-go experience for the movie fans. This innovation will also allow film enthusiasts to engage with their favourite stars on a variety of digital platforms.”

 

On Filmfare’s entry into video content, CEO of Worldwide Media, Deepak Lamba said: “Filmfare has been synonymous with movies and entertainment since its inception, and has always aimed to bring fans closer to their favorite stars. We aim to create content that is infused with a fresh, enthusiastic and fun vibe that will make for a great viewing experience on both, television and digital platforms.”

 

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