By A Correspondent

Arun Viswanath

Arun Viswanath has been appointed Executive Creative Director, Percept/H. His core responsibilities include leading and fashioning agency’s key accounts creatively and adding new businesses to the agency portfolio. Viswanath’s mandate is to up the ante in Pune, a key market for Percept One, with clients like Force Motors and Panchshil Realty, and then across Percept One including FedEx and MasterCard.

Said Nupur Mahajan, Chief Executive Officer, Percept One: “As an agency, we are committed to our clients’ business and do everything possible to bring the best and most cutting-edge talent on board. With Arun’s diverse experience across verticals and mediums coupled with his can-do fire, I foresee happy clients and meaningful partnerships.”

Commenting on his appointment, Viswanath said: “I am excited to be associated with Percept One and looking forward to boost the agency’s upward trajectory. I intend to build with zest using the strength of innovation across the group’s portfolio and deliver ideas that works for our clients.”