Adfactors PR hires Ipshita Sen to lead Consumer Marketing Practice

25 Apr,2017

By A Correspondent


Ipshita Sen

Ipshita Sen, a senior communications professional with multi-market and multi-discipline experience, has joined Adfactors PR as Senior Vice-President, Consumer Marketing.


Sen has nearly 20 years of international communications experience, having worked across the marketing spectrum of advertising, corporate communications and public relations. As the Consumer Marketing Lead, Sen will be responsible for building an industry-leading practice, bringing to clients unique, insight-based campaigns that drive results and support their business objectives. She will also use her extensive internal communications and employee engagement experience to help enhance the firm’s offering in the Employee Engagement space.


Welcoming Sen to the Adfactors family, Madan Bahal, Co-Founder and Managing Director of Adfactors PR, said, “We are very pleased to have someone of Ipshita’s ability and experience joining us. Her perspective on Consumer Marketing will add a new dimension to our service offering in this area – enabling us to adopt and incorporate global thinking and approaches into our clients’ campaigns.”


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