Medulla hires from mainline agencies to “push boundaries” in healthcare

02 Mar,2017

By A Correspondent


Awardiwinninghealthcare communications agency Medulla has hired key talent from leading mainline agencies like JWT, Ogilvy, and DDB Mudra.


“Our Cannes wins, stand testimony to the fact that healthcare communication can be both creative and effective. We want to further push this by bringing in talent from leading mainline communication agencies. We are marrying our deep healthcare understanding with the best talent from mainline agencies who have grown up doing consumer advertising,” says PrafulAkali, MD of Medulla Communication.


Joining Medulla are three key people. Subash Franklin has joined as Senior Director Consumer Healthcare from DDB Mudra. Ritu Sinha, who has joined as Creative Director, has worked in agencies like Ogilvy, DDB Mudra, Contract, and Capital. She has also won the Cannes Young Lions. Meanwhile, Abhinay joins as Creative Director ad has worked for Evolution Bureau in San Francisco, Grey and Ogilvy, Mumbai.


Added Amit Akali, Chief Creative Officer at Medulla: “Hiring from mainline advertising will help us push the creative boundaries in healthcare. We are excited to have them on board.”


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