MEC India wins media mandate for Corvi LED

10 Mar,2017

By A Correspondent

 

MEC India has been awarded with the media duties for Corvi LED, a research and development major in the LED lights industry. MEC won this account after a multi-agency pitch.

 

Commenting on the win, Mukti Kumaran, General Manager – West, MEC India said: “The LED industry is in a growth stage as consumers have become more conscious about saving energy in their homes. It is a great opportunity for us to partner with them and provide our expertise through strategic thinking and media solutions in making lighting in India more energy efficient.”

 

Said Vimal Soni, Founder and Director, Corvi LED Light: “We are delighted to appoint MEC India as our media partners. The team understands our business and have developed a promising media strategy. We are confident that the strategy will enable us to grow in this emerging segment. We are excited to take the brand to the next level along with MEC.”

 

The agency will manage all traditional and digital media outlets and the account will be handled by the Mumbai team.

 

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