By A Correspondent
Utility brand Hamilton has bagged the India Design Mark for two of its products – the Duplex Bucket and the Microwow microwaveable casserole.
A bucket is a product of very low involvement wherein all products in this category look very similar except a few changes in the colour, prints or handles. So while designing the duplex bucket,Hamilton’s design team innovatively made it half see through and half opaque that helps keep a check on the water level from a distance.
Then there’s the Microwow casserole which can be directly placed in microwave for heating because of its steel insulated body. The products underwent a systemised process of evaluation for earning the India Design Mark logo.