Discovery Networks appoints India Advisory Board

09 Mar,2017

By A Correspondent


Now this is a first in a business which is driven essentially by ratings and revenues than just strategy. Or perhaps all the strategy is about chasing better ratings and revenues. Discovery Networks Asia Pacific has appointed a special India Advisory Board comprising pioneers and experts from corporate, digital media and public policy. The Board will provide counsel and insight to the India leadership team on strategic matters pertaining to business innovation and help Discovery navigate and tap into new growth opportunities in a rapidly evolving media landscape.


Members of the India Advisory Board include Dr S Narayan (chairman) – Former Economic Advisor to the Prime Minister and former Secretary to Government of India, Naina Lal Kidwai, celebrated banker and industry leader and Ali Hussein, digital media evangelist and former Head of Entertainment Partnerships, South Asia at Google/YouTube.


Said Arthur Bastings, President and Managing Director, Discovery Networks Asia Pacific said: “Discovery is thrilled to have such respected industry leaders advising our India leadership team and myself on matters crucial to the design and execution of our ambitious India strategy. The insights from this eminent group will be invaluable as we look to accelerate the transformation of our business and leverage new growth opportunities across South Asia.”


Interesting, especially since former partner Sony has jved with the Beeb on BBC Earth.

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