Viacom18 cracks down on counterfeit merchandise in Mumbai

22 Feb,2017

By A Correspondent

 

In its bid to counter the growing menace of counterfeit merchandise, Viacom18 Media Pvt Ltd had undertaken an investigation that led to a raid in Mumbai of two stores that were reported to be selling counterfeit Dora the Explorer products.

 

“We see this as an essential step towards ensuring that our characters are not represented on inferior, unlicensed products – which may pose health and safety risks. We are extremely grateful for the cooperation of the judiciary and the police who have executed the appropriate legal action to protect our intellectual property and to prevent inferior, and potentially dangerous products from being sold to unsuspecting consumers,” said a spokesperson on behalf of Viacom18.

 

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