Sony BBC Earth appoints Kareena Kapoor Khan as its brand ambassador

09 Feb,2017

By A Correspondent

 

The soon-to-be-launched factual entertainment channel Sony BBC Earth, has roped in Kareena Kapoor Khan as its ‘Feel Alive’ambassador. This is the first time that the actress has become part of a factual entertainment channel.

 

Saurabh Yagnik, EVP and Business Head, English Cluster, Sony Pictures Networks India said: “We are excited to have Kareena Kapoor Khan as the ‘Feel Alive’Ambassador for Sony BBC Earth. Her personality perfectly resonates with our brand proposition and channel content, which will be revealed soon. I am confident that this unique association will take the factual entertainment experience to a whole new level for our viewers in India.”

 

The channel will be launched in India soon.

 

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