Actor Sonu Sood appointed brand ambassador for IG International

20 Jan,2017

By A Correspondent

 

IG International, India’s leading fresh fruit importer, has announced actor SonuSood is its official brand ambassador. An ardent fitness enthusiast and a self-confessed fruit-lover, recommends the fruitarian diet to all and doesn’t hesitate to admit that he owes his fitness and great health to fruits.

Commenting on the launch, Tarun Arora, Director – Finance and Operations said, “We believe that a good brand ambassador who personally reflects your brand promise can help create a strong connect with consumers. We are extremely glad to welcome SonuSood as a representative of IG International. His dedication to fitness and advocacy of healthy eating habits are a perfect match with our brand personality and we are certain that with him as the face of IG International, we’ll be able to make greater strides in educating Indians about how a diet rich in fruits can benefit them over the long term.”

“Fruits have been an integral part of my diet since childhood. Being physically fit requires not just exercising regularly, but having a healthy diet as well. A fruits-only diet is quite wholesome itself, giving all the required nutrition for your body. As a fruit-lover and fitness enthusiast, I am glad to associate with IG International, and share my personal mantra of fitness with everyone,” Sood commented.

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